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Ó2004 PR AdvantEDGE

Media Relations

We believe that whether you’re a non-profit or a large for-profit corporation, message development is key:who you are and what you believe in moves hand in hand with what you produce, what you sell or what you wish to accomplish.It is vital to develop a powerful message, stay on message and effectively disseminate that message.In today’s competitive and noisy marketplace, be it of ideas or of products, for dollars or for members, for visibility or media coverage, it is more important than ever to focus on moving your message, and making your message move others.™

We have successfully moved our clients' messages via the media in the following ways:

    Multiple Features/Cover Stories/Op-Eds: 

    Agence France-Presse
    Appeal Democrat
    Associated Press
    The Baltimore Sun
    The Beverly Hills Courier
    The Blade - Toledo
    Carolina Journal
    The Chicago Tribune
    Chinese Daily News
    City Journal
    Cleveland Plain-Dealer
    CURE Magazine
    Daily Breeze - Torrance
    Gainesville Sun
    Georgia Informer
    The Huffington Post
    Jerusalem Post
    Jewish Journal of Greater Los Angeles
    Jewish Telegraphic Agency
    LA Weekly
    La Opinion
    Larchmont Chronicle
    Long Beach Business Journal
    Long Beach Press-Telegram
    Los Angeles Daily News
    The Los Angeles Sentinel
    The Los Angeles Times
    The Louisville Courier-Journal
    McClatchy - Tribune News Service
    The New York Times
    The Orange County Register
    Pittsburgh Post - Gazette
    Rafu Shimpo
    Riverside Press Enterprise
    San Bernardino County Sun
    The San Diego Union-Tribune
    San Gabriel Valley Tribune
    San Jose Mercury News
    Seattle Times
    Southern Living
    Stars and Stripes
    Sun Community Newspapers
    The Tidings
    Townhall Magazine
    Ventura County Star
    Voice of America
    Wall Street Journal
    Wall Street Journal – Asia
    The Washington Post
    The Washington Times
    Xinhua News Agency

    Multiple Features/Appearances/Documentaries/Regular Segments:

    AirTalk with Larry Mantle on KPCC
    The Al Rantel Show on KABC Radio - Two hour drive-time guest-spot for client, among others
    AC 360 on CNN
    ARD - German Public Radio (32 million listeners in European market)
    Bloomberg TV
    CNN Headline News
    CNN International
    Dennis Miller Show on CNBC
    The Dennis Prager Show (Nationally Syndicated) - 60 minute guest spot for client, among others
    El Cucuy de la Manana, La Raza 97.9 FM
    The Factor with Bill O’Reilly on Fox News Network
    Fox News Network
    Fox 10 Phoenix
    Fox 11 Los Angeles - Half-hour TV Special about client's program; multiple other appearances
    Fox 13 Tampa Bay
    Glenn Beck Show on CNN
    Hannity & Colmes on Fox News Network
    Issues With Jane Velez-Mitchell on CNN Headline News
    Jayne Carroll Show on KUIK
    The John & Ken Show on KFI-AM
    KABC TV Los Angeles
    KABC Radio Los Angeles
    KCAL TV Los Angeles
    KCBS TV Los Angeles
    KENS 5 TV San Diego
    KMEX TV Los Angeles
    KNBC TV Los Angeles
    KNX Newsradio
    KTLA Morning Show on KTLA Channel 5 Los Angeles
    KTLA TV Los Angeles
    The Larry Elder Show (Nationally Syndicated)
    Larry King Live on CNN
    The Laura Ingraham Show (Nationally Syndicated)
    Life & Times on KCET -  several feature segments for various clients; regular segment hosted by client
    Metro Radio Networks News
    My Fox Atlanta
    MY 13 Los Angeles
    NBC Nightly News
    Now with Paula Zahn on CNN
    On the Red Carpet on ABC (Nationally Syndicated)
    The Patt Morrison Show on KPCC
    To the Point with Warren Olney on KCRW
    Which Way, LA? with Warren Olney on KCRW

Developing and implementing on-going media outreach campaign to introduce new, cutting-edge client organization...    Media relations strategies for clients...   Coordinating and implementing highly successful media outreach programming...    Raising the Los Angeles profile of the oldest human relations NGO in the United States with the vehicle of international relations outreach at the local, national and international level by a strategic campaign to develop and strength relationships and implement innovative programming...   Strategic communications campaign that expanded NGO's outreach to include all eighty-four members of the LA Consular Corps, the largest concentration of diplomats outside of Washington, DC and  New York City...